Banco Guayaquil and Gatorade, official sponsors of CONMEBOL Libertadores Under-20
The 2022 edition takes place from 5 to 20 February in Guayaquil, where the 12 best teams in the region are there
Banco Guayaquil and Gatorade have become official sponsors of the CONMEBOL Libertadores U-20, which takes place in Ecuador from 5-20 February. The agreement reached between CONMEBOL and its commercial partners opens up the South American Football Confederation’s club competition season in 2022.
With Banco Guayaquil as CONMEBOL Libertadores U-20 official sponsor, FC DIEZ MEDIA, the exclusive marketing agency for CONMEBOL’s club competitions, implements its 360 strategies with alliances that strengthen the presence of local brands in events with international scope. A methodology that will continue to be applied in upcoming competitions such as CONMEBOL Libertadores Futsal (men’s and women’s) and CONMEBOL Libertadores Beach Soccer.
The bank reaffirms with this agreement its support for sport from its formative stages as a powerful tool for integration and development in the region. From the side of Gatorade, the company ratifies its commitment to South American football and adds the CONMEBOL Libertadores U-20 to a portfolio that already includes CONMEBOL Libertadores, CONMEBOL Sudamericana and Women’s CONMEBOL Libertadores.
CONMEBOL Libertadores U-20 is a biannual tournament created in 2011. It is the most prestigious youth football club competition in the Americas. The 2022 edition takes place from 5 to 20 February in Guayaquil (at Estadio Olímpico Atahualpa and Estadio Banco Guayaquil), where the 12 best teams in the region are there. The competition format performs in a first phase (three round-robin groups of four teams) and a final phase (semi-finals and final) until the 25 matches that make up the tournament are completed.
All CONMEBOL Libertadores U-20 matches are broadcast live on the official CONMEBOL Libertadores channels in Spanish (YouTube, Facebook, TikTok y Twitch) and Portuguese (YouTube, Facebook, TikTok y Twitch).