FC DIEZ MEDIA opens two new sets to produce content for CONMEBOL club competitions
Located in Buenos Aires and São Paulo, their live activity will be daily
FC DIEZ MEDIA opened two new sets in Buenos Aires, Argentina, and in São Paulo, Brazil, on 28 March to produce content related to CONMEBOL club competitions.
For the generation of content in Spanish, the set is based in Buenos Aires. The 50-square-metre space has started its activities with the live broadcast of the CONMEBOL Libertadores and CONMEBOL Sudamericana draws. On Monday 28 March, the ’90+3′ videocast welcomed the legendary Enzo Francescoli to officially open the Argentinean studio.
The Portuguese content is generated from a set in São Paulo. The 60 square metre space in Brazil’s largest city welcomed coach Abel Ferreira, reigning CONMEBOL Libertadores champion with Palmeiras, for his first official broadcast.
“Long-form studio-produced videos are increasingly attracting the interest of those consuming digital content. Podcasts in Brazil are a great example, with consecutive record-breaking viewership. After the 200 live hours we produced for the Finals in Montevideo, we take the next step and start producing daily in our own studios for the CONMEBOL club competitions,” said Ricardo Taves, Head of Digital Marketing at FC DIEZ MEDIA.
“With the opening of the two studios in Buenos Aires and São Paulo, CONMEBOL remains at the forefront of content production. We are always attentive to new trends in digital content consumption to be even closer to clubs and fans; and the already consolidated success of the podcasts shows us that this is the way forward,” said Cristina Benítez, CONMEBOL’s Digital Manager.
The generation of content will be daily, from Monday to Saturday, in both studios and the shows will always be presented by talents from CONMEBOL’s club competitions, such as Bianca Molina, Yara Fantoni, Juan Castro, Emmanuel Serruya, Yohana Scaranare and Marcio Porto, among others.
Weekly schedule in both studios
CONMEBOL Libertadores and CONMEBOL Sudamericana match weeks
Monday: 90+3 – Videocast
Tuesday: ¿Lo Sabías?
Wednesday: Café con Libertadores, La Gloria es de Ellas y reacciones postpartidos en Twitter Spaces
Thursday: Café con Libertadores, Historia de los clasicos y reacciones postpartido en Twitter Spaces Friday: Café con Libertadores, Show de la CONMEBOL Libertadores y Show de la CONMEBOL Sudamericana.